If you are searching for a suitable payday loan, you need to do your research and make sure that you go only with reputable lenders with good history, reliability and good security. The reality is that the same day loans industry is virtually unregulated and hence there are many websites out there who charge unnecessarily high interest rates and in worst cases, may steal your identity. So here are some tips to help you find the right lender and deal for you.

First of all, make sure that the lender can be contacted by phone, lists its consumer credit licence number, runs as a limited company and provides its company number and address details.

See if the lender is a member of any financial bodies. There aren't actually any regulated industry bodies covering the payday loan and same day loans sector in the UK but there are voluntary payday loan bodies such as the British Cheque Cashers Association (BCCA) and the Consumer Finance Association (CFA) which promotes responsible lending. I would generally be wary of any company or website that isn't a member of a voluntary regulatory body.

Make sure that the lender clearly marks out the interest rate that it applies to its loans on its website homepage. If a lender does this, it shows that it is being open and clear about how much you will be paying back on your loan so you know the details before you apply.

I would also look for strong customer testimonials and any independent market research that shows what level of customer satisfaction the company provides. I would also do a search on the internet to see if there are any bad complaints about the lender you wish to get a loan with as if there are dissatisfied customers, their voices will be heard on the internet.

Generally avoid lenders who list no phone number on their website, do not clearly list their charges and interest rates, do not list their consumer credit license number somewhere on their website, and do not list their address details. If you come across a website like this, click off that page immediately!

It can be daunting trying to find a responsible lender as there are so many companies offering payday and same day loans especially on the internet. But if you follow my points above, you will find a responsible lender and the right deal for you.